Instagram is the best platform for building brand awareness and growing our audience. Instagram has 2.4 billion monthly active users. The top Instagram users are from India (359 million), the USA (158.5 million), Brazil (123 million), and Indonesia (105 million). Also, user age is very important for our business and brand. We can see the latest status of 31% of users aged 18–24; 22.5% are between 25 and 34. This is important because we target our audience through this data. We can see a lot of celebrities, businesses, and individuals in Instagram’s top-followed accounts, as follows:.
Instagram: 669.9 million
Cristiano Ronaldo: 623 million
Leo Messi: 500.2 million
Selena Gomez 429.6 million
Kylie 400.4 million
Dwayne Johnson 397.4 million
Now we understand how important Instagram is for our business. Now we are going to create an Instagram account for our business.
Before creating an Instagram account, you should decide your business name, username, ready phone number, and email address. Go to Instagram.com, and then you can see the home page as follows:
Now you need to click the sign-up link. Then the sign-up page loads as follows:
Then you should enter your mobile number or email address for your account, enter your business name, username for related businesses, password, and select your birthday.
After that, your confirmation code will be sent by mail or phone; enter the code and confirm.
Then the confirmation code conforms, it is suggested to follow some accounts as follows:
After completing the following first step. We can see our home feed as follows:
Now that we have finished creating accounts, we should decorate them accordingly for our business.
Click the edit profile button, then add a profile picture, website URL, bio, and gender.
Now we should switch our normal Instagram account to a professional account.
To do this, go to settings, where you can see the Account Type and Tools option, and then you can see the Switch to Professional Account option.
Then, as you can see on the above screen, you should select business for your business Instagram account.
Then you can select business categories and add details, and you are done.
Now you have finished creating and decorating your Instagram profile. Now you can add content to your Instagram profile.
Create business-related images according to Instagram photo size, then post wish hashtags. Always use your business-related hashtags. And if you follow niche-related people on Instagram, then you can grow your targeted audience.
